But this time, we heard from a multigenerational mix of millennials, Generation X, and Baby Boomers. And the results were pretty eye-opening.
Across the three generations, 71% of our respondents have found themselves on the computer or phone more frequently during the pandemic. So it’s no surprise that 39% feel they need a “digital detox” now more than ever.
Millennials, especially, felt the need to take a break from scrolling Instagram feeds or sending memes to friends: 51% would take the digital detox.
And how about the use of streaming devices, social media platforms, wearables, and online retailers during COVID-19? Here are the popular picks across the three generations:
Click here to download the complete multigenerational survey results broken down by generation.
The above multigenerational survey results were gathered through an online poll of 1,595 Americans aged 24-74. The poll was conducted August 6-7, 2020, gleaning representative samples from each state based on population. Samples were weighted for even sample results for Millennials (ages 24-39), Gen X (ages 40-55) and Baby Boomers (ages 56-74). Percentages have been rounded to the nearest full percentage point.
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